There is no reason to outsource any SEO work if you have the willingness to learn it and keep applying until you are where you want to be. Let's face it, there are too many people who do not have the desire to put in long hours of work. If you don't seek to put in this effort, then it's obvious that your rankings will suffer. If your aim is to get long term results from SEO then put in the hard work that is required to build a strong foundation. We can get you going with some basic knowledge, but there is a lot more to find out.
After you are inside the top ten pages, that is when you have to begin keeping an eye on things in terms of where you are moving. Many times you'll notice that all it takes is a bit of relevant link building to push your site up the search engine ladder. Also, in the beginning you may see your site jump all over the place for a while - that is totally normal. SEO will keep you honest, if you use white hat methods, because you cannot let it go and expect to keep your position forever.
If you are new, then resign yourself to the fact that sometimes you will commit errors with whatever, and just do not let it bother you. You do not ever want to spin your wheels, so if you cannot figure out what happened, then get help.
One way or another, you must continue to improve and get smarter when it comes to marketing and advertising your business. So when you are able to do that, then you will eventually hit a critical mass where the mistakes are rare.
Social media backlinks can bring you both a lot of traffic as well as a needed backlink. Of course those sites are huge with PR and that is something you want to have. This is something you can easily outsource, and we recommend you do that very much. If you do this, then be smart about how you go about it and just be like you would anywhere else.
Avoid trying to do things the cheap way with gimmicks and the like with SEO because they never last for long. You may find some success with easier keywords, but it is hard to build a sustainable ranking that way. If you want to create the kind of business you can count on later on, then you know what you have to do. So you have to learn much more about this, and then just take it one step at a time so you do it the right way. Another point is you will find SEO is an ongoing need, but that is just with the off-page factors and not the on-page unless you add a new page, etc.
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